Multi-product ads now available on Facebook

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Multi-product ads are now available in Facebook Power Editor. They were introduced way back in June on Facebook for business and now they’re here as a usable part of your social marketing arsenal. Here’s what you can now do.

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Multi-product ads enable businesses to showcase three products within a single ad unit, on desktop or mobile. Each product highlighted will have its own image, description and click target.

Power editor users now have the option to add ‘multiple images and links in one ad’. Once these are created the links appear as square images with a short description and headline below. This is great news for online retailers, but the uses go far beyond that. For example, blog ads with thematically similar posts or a three part how-to series.

Take a look at the power editor view below.


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