Hats off Zuckerberg and his army for making this cool new feature.
The collaboration with Amber Alerts allows people to file missing children reports on Facebook which will appear in newsfeeds, targeted based on law enforcement locations.
They’ll include basic details about the missing child along with a picture and will be available on both mobile and desktop. Posts are shareable and link directly to the National Center’s missing child poster which holds the most up to date information (American).
I’d expect to see this implemented in the UK over the next year, why wouldn’t it. It’s a win for everyone!
It’s great to see this kind of thing being introduced. It’s a real reminder that social is not just about leads and customer interaction, but connecting people in the right way for positive outcomes.
Nice work Facebook.