For many people time on Pinterest is time well spent, hours can be spent browsing hundreds of boards. Whether you know what you’re looking for or just want to get lost in the flow of creativity. Pinterest is perfect for whiling away the hours but from a marketing perspective it can be tough to dedicate the right amount of time to the network. If you feel like Pinterest is taking up too much time, then you need to try these 5 ways to get amazing results on Pinterest in just minutes a day!
Ensuring that you have a business account on the site, it doesn’t matter if you are a small business or a large one, there are ways to save time but still get effective and productive results on Pinterest.
1. Repin for a Few Minutes Each Day
One of the easier jobs on a marketers to do list, you should aim to spend around 3 minutes each day to curate and repin to your Pinterest boards. To get anywhere on Pinterest you need to make sure you are pinning and repinning regularly.
For repinning, use the search box which will have additional search term suggestions to make finding relevant content quicker and easier. For the sake of around 15 minutes a day, you can fill your boards with your own and curated content which will not only show off what your brand has to offer but what other peoples work our brand appreciates.
2. Schedule Pins to Publish on Weekends
A job that can be done quickly (around 5 minutes a week) but can help make it look like your brand is truly committed to social media. Simply start by choosing a scheduling tool like Viralwoot,Tailwind or Buffer which can help you post images at any time.
This can be done last thing on a Friday but if you can schedule six or pins over two or three different boards to post throughout the weekend, it will make a huge difference to how your brand looks to your audience and also will help spread your output past the usual working week.
3. Follow Relevant Pinners
In order to excel at Pinterest marketing, you need to be following influencers within your industry or niche. If you don’t know who they are, say you’re entering a new market then find them with Pinterest search.
Spend just 5 minutes a day searching for new pinners to follow. Try to follow a few pinners every day but be sure to only follow those who can add to your brand. Review their profiles and check their Pinterest activities to see if there is anything that your brand can work off of.
4. Follow Analytics to Generate Content Ideas
If you’re struggling to think of ideas for original pins, don’t waste your precious time surfing the site. Look at what worked before using Pinterest Analytics. Evaluate through impressions, click progress and individual pin performance, what gained the most attention from your followers.
Looking at the analytics takes around 5 minutes a week. See what worked well last week, make a note of the best perfoming pins and boards. Using this information, you can see where to spend you time for the next week, thus saving you precious hours for something else.